Project Overview
UX Design | Adobe XD | AfterEffects | Photoshop
Bridged is a new phone app that enables people to view quick facts of historical covered bridges they find or come across during a trail hike. Hiking is one of the most popular outdoor activities to do in the U.S. so many people, both locals and tourists, will search for new trails within their area. There are several hiking apps already created and being used, but Bridged is different due to it incorporating augmented reality features.
Prototype Explanation Video
Click-Through Prototype
Using Adobe XD, a clickthrough prototype was created to show how Bridged would function. Click the button to try it out!
Logo Animation
In AfterEffects, I created an animation for the Bridged logo to add visual identity to the company.
Business Cards
Company Letterheads
App Icon Sizing
To make sure the Bridged logo is legible, I scaled it to four different pixel sizes. I used a green gradient as the background color not only because green pops out more on a phone's home screen, but also because it represents nature/being outdoors. All covered bridges are located outside, and people will use the app to walk, hike, and bike to find the bridges.
Initial Progress
The first thing users will do is create an account. They have options to choose how that want to proceed, and after completion they will see the homepage displaying covered bridges nearby. Bridged uses geolocation to track where its users are at all times.

The AR feature enables users to scan their surroundings of the covered bridge. Information such as the type of wood, the truss type of the bridge, and brief fun facts about the bridge will pop up on the screen. Users can choose to learn more about the information that pops up. In addition, Bridged also enables users to measure the distance, widths, and heights of different things using the phone's camera. 
B&W Sketches #1
B&W Sketches #1
B&W Sketches #2
B&W Sketches #2
B&W Sketches #3
B&W Sketches #3
Elevator Pitch
For any age group who loves learning about historical bridges, Bridged is a bridge locator app that allows people to find and discover nearby covered bridges. Unlike Concord Covered Bridge, the product enables people to locate bridges in real-time using AR location detection services. 
Persona
PETER WILLIAMS
AGE: 32
OCCUPATION: VLOGGER
LOCATION: VIRGINIA
GOALS: 
— NOT HAVING DIFFICULTY FINDING A PLACE 
TO PARK WHEN HIKING.
— MAINTAIN A MODERATE HEALTHY ACTIVE 
OUTDOOR LIFESTYLE. ​​​​​​​
USER BEHAVIOR:
— DRINKS WATER DAILY
— STRIVES FOR NEW FOLLOWERS
— LIKES TO BE ORGANIZED AND PLANS 
CONTENT AHEAD OF TIME  

"I need a new traveling topic for my followers, who also love being outdoors."

Logo Animation Sketches
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